White Party Vietnam - one of the region’s boldest and most immersive lifestyle festivals - returned for its 2024 and 2025 editions, welcoming thousands of attendees to a high-energy celebration of dance, music, and fashion. With back-to-back events spanning two years and rising expectations for elevated experiences, the organizers needed a robust digital infrastructure for cashless payments, attendee access, and guest engagement.
Ticketmelon provided a fully integrated event technology suite across both editions of White Party Vietnam:
Across both editions, Ticketmelon’s tech stack transformed White Party Vietnam into a fully digital, cashless festival. From access control to F&B operations, the NFC wristband system eliminated the need for physical tickets and cash handling, improving speed and guest satisfaction.
With 50 devices deployed and a dedicated on-ground support team, organizers achieved frictionless flow across key touchpoints. Importantly, the customer list feature allowed the event team to grow their database and drive future campaigns more strategically.
Ticketmelon’s end-to-end solution proved critical to scaling White Party Vietnam’s operations across two successful years. By combining ticketing, access control, NFC wristbands, and customer data tools, the event delivered a next-level guest experience while laying the foundation for future loyalty marketing.
Whether it’s a high-volume festival or a niche experience, Ticketmelon remains the preferred platform for immersive, cashless event execution in Vietnam and beyond.